Kotak Mahindra Bank—Product Manager-HO & SUPPORT-HO House Hold

Job description

Description: Purpose of the Role Own the design, evolution, and performance of Savings Account propositions across affluent customer segments. Requirements: Skills Required - Strategic thinking - Customer-centricity - Proposition development - Commercial acumen - Market research - Influencing and communication Ideal Mindset "How do we become the preferred bank for this customer segment?" Responsibilities: Proposition Strategy - Develop and evolve savings account propositions for key customer segments. - Define product features, benefits, pricing, and positioning. - Identify unmet customer needs and translate them into product enhancements. Customer & Market Insights - Conduct competitive benchmarking. - Drive customer research and insight generation. - Monitor customer trends and changing banking behaviors. Segment Performance - Recommend proposition improvements based on customer and business performance. Stakeholder Management - Partner with Distribution, Marketing, Analytics, and Digital teams to execute segment strategies. Success Measures - Segment acquisition growth - Average balances - Segment profitability - Market competitiveness - Customer satisfaction/NPS