Asian Paints—ACCOUNT ASSISTANT-ESSESS

Job description

Description: External Job Description Business objectives • Work with Sales Team in Project Sales on key projects and support in conversion (Geography and Key Accounts) • Ensure regular material availability through co-ordination with supply chain/direct vendors as per Sales Team’s demand plan Technical Assistance • Provide technical assistance pre and post sales at the repair project sites to applicators & clients. • Undertake on-site sampling for new products with the help of R&T and Application team to establish the product performance before its launch. • Provide technical inputs to R&T for product improvement. • Provide Support to Sales Team in complaint handling and inputs to R&T for further product improvement. Market Development • Identify and engage with large repair applicators, consultants, NDT consultants for the purpose of market expansion and upgradation. • Discuss & co-ordinate with Sales/Spec team to understand the regional market requirements and develop unique MTO product to cater specific requirement. • Develop USP for products, applications to gain competitive advantage over competition. • Track the launch vols for new products and ensure it is driven in each APPS Division. Training & Development • Coordinate and arrange product training for Sales/Spec/Application team and promotional activity for key consultants/applicators and project team of client. Market Intelligence & Branding Activities • Study competition (product/price/promotion/place) with the help of Sales/Spec/Application Team and develop SWOT analysis of key categories. • Develop/modify product brochures, leaflets for key product category for key segment, prepare starter kit of cured samples of Repair Range and circulate among team members. • Plan Exhibition and regional meets with support of sales & spec team for successful promotion of entire product range.