Varun Beverages Ltd.—Marketing Executive

Job description

Description: KEY ACCOUNTABILITIES: Accountabilities Scope of work BTL Marketing  Handling the core marketing BTL activity of assigned Area. New Product Launch  Handling New Product Launch with the help of Display, POSM like Banner, Posters, etc  Adherence to the guidelines given by unit Marketing Manager Sales Team Support  Effectively utilize the marketing elements allotted for the assigned territory  Help the sales team with the on ground marketing elements execution.  Tracking Brand Performance and Distribution of Brand Portfolio in the assigned territory Market Mapping & Data Management  Keep an eye on Competitor new launch and Scheme driven by them in the territory like LRB, CSD.  Data update and analysis for the unit. SKILLS REQUIRED: Functional Skills  Proven experience as a Marketing Executive or relevant role  Ability to understand opportunities in the market and act quickly on them.  Ability to quickly grasp and adapt to the business Functional Expert Behavioral Skills  Good Interpersonal Skills  Good Communication Skills  Self-motivated with a results-driven approach  High level of confidence and strong focus on delivering results with high drive and energy