JioStar
Associate Director - Entertainment, Digital Agency Partnerships
- Location Bengaluru - EGL
- Experience 8-12 yrs
- Job type Full-time
- Posted 5 Oct 2026
You will be taken to JioStar’s own careers page to apply.
Job description
- Job Summary
We are looking for a dynamic and growth-focused professional to lead Agency Partnerships across South India, managing both independent and network agencies (excluding GroupM). The role requires a strong understanding of digital media, OTT, content monetization, agency trading ecosystems, and regional market dynamics. The individual will be responsible for driving agency-led revenue growth through strategic partnerships, annual trading agreements, innovative content integrations, and market expansion initiatives while positioning JioStar as a preferred growth partner for agencies and advertisers.
- Key Responsibilities
Agency Relationship Management
- Own and manage relationships with independent and network agencies across South markets (TN, Kerala, Karnataka, AP/Telangana).
- Build strong relationships with agency leadership, planning teams, and trading stakeholders.
- Drive long-term strategic partnerships through consultative engagement and solution-led selling.
Revenue Ownership & Business Growth
- Own and drive revenue targets across assigned agency portfolios.
- Lead annual incentive negotiations, volume deals (VDs), and trading agreements.
- Identify opportunities for upsell and cross-sell across OTT, CTV, Impact, Sponsorships, and Performance solutions.
- Unlock new business opportunities from SMBs, regional advertisers, and emerging brands via agency ecosystems.