Asst Manager/Dy Manager for GMT-EM-Diabetes /Cardio

Therapy expertise: Antidiabetics, preferably modern non-insulin antidiabetic drugs like DPP4i, GLP1-RAs, SGLT2i etc.

Experience - 5-8 years

Key Responsibilities

1. Brand Execution & Market Adaptation

• Assist in implementing brand positioning and messaging for the Cardiac therapy portfolio, aligning with global guidelines.
• Conduct market research to understand therapy trends and competitive landscape.
• Adapt global marketing strategies for local markets while ensuring compliance and accuracy.

2. Promotional Campaign Development

• Support the creation of marketing collaterals such as brochures, flyers, digital assets, and promotional materials.
• Coordinate with creative teams to develop high-quality campaigns.
• Assist in executing HCP and patient communication strategies to drive awareness and adoption.

3. Business Region Support & Training

• Work closely with regional marketing & sales teams to support local execution of marketing plans.
• Assist in developing product training decks in collaboration with the medical team.
• Gather market insights and customer feedback to refine marketing approaches.

5. Cross-Functional Coordination

• Collaborate with Creative, Medical, and Regulatory teams to ensure seamless execution of marketing initiatives.
• Support new product launches and assist in lifecycle management activities.
• Align with regional and country-level teams to execute international marketing efforts effectively.

6. New Launch Responsibilities

Support execution of launch campaigns, assist in sales team enablement, coordinate HCP engagement, adapt marketing materials & gather market feedback for evolving Antidiabetic Therapies.