VP, Commercial Effectiveness and Pricing

Job Description : About us: With over 200 brands sold in nearly 180 countries, Diageo is home to some of the world’s most iconic drinks. From Johnnie Walker and Guinness to Tanqueray, Smirnoff and Don Julio, we craft brands chosen for life’s moments — from everyday connections to landmark celebrations. Bring your talent, curiosity and ambition, and strive for your personal best alongside people who challenge, support and learn from each other. Together, as one outstanding team, we keep learning, improving and raising the bar for our brands, our business and each other. Join us and play your part in making life’s moments mean a little more About the Function:

Finance at Diageo is about more than the numbers, it’s about shaping the decisions behind them.

From guiding investment to unlocking growth, this team plays a critical role in how we perform today and how we plan for tomorrow. You’ll work with data, insight and digital tools to influence strategy and help drive a business that operates at global scale.

It’s a fast-moving environment where no two days are the same, and where you’ll be supported to build your skills, grow your career and make a real impact.

About the role

The VP – Commercial Effectiveness & Pricing Lead is a senior role within the OTC Operations responsible for providing the data, insights, pricing operations, commercial planning and digital capabilities that enable markets to make better and faster commercial decisions. The role will work closely with Market Commercial, Revenue Growth Management and Finance teams, providing trusted performance visibility, actionable insights and efficient execution support across pricing, commercial planning and sales effectiveness. Markets retain ownership of NSV, commercial strategy and commercial performance. GBS enables markets through strong data, analytics, processes and operational capabilities. The role will also partner with GPO and COT/Transformation teams to standardise processes, evaluate improvement opportunities and drive adoption of new capabilities across markets. Key Accountabilities 1. Commercial Performance & Insights